Active Campaign Email Marketing Giveaway No Survey

Active Campaign Email Marketing Giveaway No Survey

This Chicago-based automation tool is assisting their 90,000 clients send out less e-mails while, at the same time, attaining better results. Boasting numerous features and integrations, as well as quick and friendly support, they do sound like a powerhouse newsletter marketing tool. We’ll put ActiveCampaign under the microscope to see if they measure up to their strong claims.

The entry-level strategy begins at $9 each month (for approximately 500 subscribers), or, if you want to gain access to professional features such as the in-built CRM and lead scoring, the Plus plan starts at $49 each month. Among their most important functions is automations. Not just does it enable autoresponders, based upon myriad conditions, however it likewise allows automation of your contacts and list management, as well as automations within its CRM system (referred to as ‘Offers’).

In addition to that, they have the site messages function. Using it you can send targeted messages directly to your site visitors. And, while at very first glimpse pages such as the Dashboard can seem a little busy and extremely complicated, it’s not tough to understand how beneficial it is to have all your details in one location.

Active Campaign Email Marketing Giveaway No Survey

ActiveCampaign Review – The Pros & Cons of the Newsletter Tool 2016-05-10 https://img.youtube.com/vi/yZSYPcpc9v0/hqdefault.jpg One of the very best marketing automations out there. Not only extremely powerful however also easy to use. Offers reporting on all areas such as click-maps, geo-tracking and page visits. Purchase tracking is offered on greater strategies for Shopify, BigCommerce and WooCommerce.

If you are originating from a different e-mail marketing software, ActiveCampaign offers to do the account migration free of charge. Active Campaign Email Marketing Giveaway No Survey. This might just be considered a con if you seek a quick and basic e-mail service. There are easier newsletter services out there, so you may want to look somewhere else if this is all you need.

ActiveCampaign’s inbuilt CRM perfectly connect to all your email marketing information, allowing sales groups to act quickly. Functions like lead scoring and social data can likewise assist to improve your sales follow-up procedures. Apart from sending out emails, ActiveCampaign also enables you to send out SMS, personalized ‘Website Messages’ to website visitors, and even handle how Facebook advertisements are displayed to contacts.

Active Campaign Email Marketing Giveaway No Survey

ActiveCampaign is an advanced tool, and getting acquainted with it takes a lot more work than other tools. Not to point out the regular upkeep you’ll require to set up, screen and optimize campaigns. If you only wish to set up standard email sequences (for instance, a welcome campaign), we ‘d advise more economical choices like MailerLite or Benchmark, which are far easier to utilize.

Unfortunately, there’s no totally free strategy, and with a trial period of simply 14 days, they do not provide you much time to assess whether it’s best for you. It’s really difficult to fault ActiveCampaign, not only do they provide practically whatever you require within a newsletter marketing tool, however they do it really well.

One area that is somewhat lacking is the newsletter editor, not offering an experience as slick as other tools out there, with a couple of niggling functions that might be done better (like the modification history). The assistance is as promoted: friendly, practical and quick. Email and talk assistance are great, with a personal feel to the interactions.

Active Campaign Email Marketing Giveaway No Survey

With their ‘Plus’ plan you even get access to one-on-one training and valuable webinars, which is a great addition. ActiveCampaign actually are among the best options you could make if you’re trying to find an all-in-one newsletter marketing tool. Their automation is the genuine offer, and makes other tool’s versions of this pale in contrast.

If, on the other hand, you’re simply trying to find a basic way to blast out newsletters, an option like GetResponse or MailerLite may be a bit much easier to get your head around. is among the most cost effective services, in reality, their complimentary strategy is really generous. Their approach to email marketing design is admirable, using well modern-looking design templates.

is an effective alternative to ActiveCampaign with loads of professional alternatives (e.g. a webinar tool) and great automations. Unlike ActiveCampaign, they use their platform in more than 20 languages, and their design and testing tools are leading notch.: this French supplier is among the least expensive you’ll find. Their registration kinds are pretty flexible and enable interesting personalizations.

Active Campaign Email Marketing Giveaway No Survey

Please log in again. The login page will open in a brand-new tab. After logging in you can close it and go back to this page.

Disclosure: We in some cases utilize affiliate links which means that, at zero cost to you, we might earn a commission if you buy something through our links. When we performed our study on the best e-mail marketing & automation platforms, we invest hundreds of hours evaluatingd 100+ various platforms; ActiveCampaign came out # 1. Back in 2016, we decided to move all of our ventures onto ActiveCampaign (far from GetResponse, who we were stopping working to keep up with our requirements). Back then, ActiveCampaign were the underdog.

Unlike a lot of reviews you’ll read of ActiveCampaign, which regurgitate truths and figures from the ActiveCampaign site, this review is a bit various. Here I’ll reveal you how we use ActiveCampaign with 20+ usage cases, so you can see on your own how the platform looks, what its limitations are, and how it could assist your company transform more leads into consumers.

Active Campaign Email Marketing Giveaway No Survey

Active Campaign Email Marketing Giveaway No SurveyActive Campaign Email Marketing Giveaway No Survey

As this page does not consist of too much details about the ActiveCampaign platform itself, you can see more of that here. Active Campaign Email Marketing Giveaway No Survey. The post is divided into 6 areas– feel totally free to click the link to get to them:– This area consists of how to use offer pipelines and lead scoring in ActiveCampaign to put your leads into various ‘buckets’.

Email marketing hacks to enhance your open & click-through rates.– How our customer success team utilizes ActiveCampaign to gather Net Promoter Score (NPS) data, check-in with consumers, and guarantee customer accounts are healthy.– See how we have actually explored with automating elements of our recruitment procedure, employee onboarding & accounting utilizing ActiveCampaign.

It wasn’t due to lack of trying– We had tried Pipedrive, Salesforce, Zoho and several others. But they all needed a lot manual effort to keep them up to date. After getting my ass kicked by a pal for not having a CRM system, I relied on my Twitter fans to recommend which CRM to utilize.

Active Campaign Email Marketing Giveaway No Survey

Active Campaign Email Marketing Giveaway No SurveyActive Campaign Email Marketing Giveaway No Survey

CRMs and Endeavor Harbour just didn’t seem to blend. Then, a couple of months later on, I encountered ActiveCampaign while researching marketing automation vendors. I registered for a trial and saw that ActiveCampaign also had an integrated CRM, however with a difference. Unlike other CRMs we had actually tried, ActiveCampaign’s CRM could be nearly totally automated utilizing guidelines and workflows… now we’re talking.

Ever since, we have actually moved all eight of our endeavors over to their service. Here are a few of the methods we’re using it. One of my preferred features of ActiveCampaign is their offer pipelines. If you’re familiar with nimble or have used ‘kanban boards’ in the past, these will be familiar (Active Campaign Email Marketing Giveaway No Survey).

Constructing a deal pipeline in ActiveCampaign forces you to break your whole sales cycle into a series of steps. Instead of seeing sales an untidy and unpredictable beast, you can start to imagine the phases that your offers must go through in order to reach completion. For Leadformly (the software application we created for building conversion-optimised lead capture kinds), we break our sales funnel into five phases– from cold cause paying users.

Active Campaign Email Marketing Giveaway No Survey

After all, if you serve enterprise and small company clients, these offers will most likely differ so much that any report typically offer size or typical time to close will be skewed. Thankfully, ActiveCampaign allows you to build as lots of deal pipelines as you like, so you can just build different pipelines for your various audience sectors.

This makes it easy to rapidly see all of our leads in each classification and to compare reports. Rumour has it that Salesforce.com had a rule where if a sales representative ended the day with any of their leads not having a task appointed to them, that salesperson would be fired.

In ActiveCampaign, you can easily see if any leads do not have a job assigned to them (Active Campaign Email Marketing Giveaway No Survey). While Salesforce’s method may be a bit severe (and unlawful in some countries), you can still train your sales team to ensure that every lead always has actually a task designated. Have multiple salespeople? ActiveCampaign makes auto-assigning offers to different sales individuals easy.

Active Campaign Email Marketing Giveaway No Survey

Active Campaign Email Marketing Giveaway No SurveyActive Campaign Email Marketing Giveaway No Survey

geographical area or lead type.Lead scoring is one of those functions that can make or break your whole sales procedure (Active Campaign Email Marketing Giveaway No Survey). When it’s established correctly, it produces clearness around which leads your people need to concentrate on and how great a job your marketing group is doing at nurturing cold leads into warm leads.

We likewise use it to determine the health of existing clients. Cold lead (has a lead score listed below 7 points) MQL (has a lead rating in between 7-14 points)– We apply points when individuals sign up for our webinars, check out essential pages on our website, and engage with our e-mails. The purpose of this is to separate engaged leads from unengaged leads.

When we understand all 4 of these criteria and they have actually above our agreed thresholds, the lead is thought about sales certified. Setting up lead scoring in ActiveCampaign is exceptionally simple and makes it much easier to set clear KPIs for marketing and sales. You can likewise determine whether the % of leads that you’re transforming into marketing-qualified or sales-qualified leads is increasing or decreasing, and a lot more.

Active Campaign Email Marketing Giveaway No Survey

In truth, it’s so instinctive that practically everyone in our company has actually constructed an automation series in ActiveCampaign with essentially no training. If you’re new to ActiveCampaign’s marketing automation contractor, it appears like this: Here are a few of the methods we’re utilizing marketing automation to systemise our lead nurturing and marketing projects. Active Campaign Email Marketing Giveaway No Survey.

We have actually given that discovered it more manageable to break lead nurturing into a brief 2-4 week sequence and after that a long-lasting nurturing series that leads are contributed to when they finish the short-term series. The short-term nurturing sequences are primarily academic in nature, making leads knowledgeable about relevant post, webinars, interviews and other resources we have actually put together that assist them establish their knowledge while positioning our endeavors as authorities – Active Campaign Email Marketing Giveaway No Survey.

The long-lasting nurturing sequences are more about signing in with leads after specific periods (e.g. 3 months, 6 months, 12 months), or when a particular behaviour suggests they may be thinking about our service once again (e.g. if they visit our site). It deserves noting here that the goal of these nurturing sequences is not to transform leads into sales, however instead to transform leads into marketing qualified leads and then sales certified leads based upon our lead scoring system.

Active Campaign Email Marketing Giveaway No Survey

Active Campaign Email Marketing Giveaway No SurveyActive Campaign Email Marketing Giveaway No Survey

In 2016, ActiveCampaign revealed a feature that I had actually been waiting on considering that 2014– e-mail automation split testing. While e-mail split testing is nothing new, really few marketing automation tools permit you to divide test emails that belong of an automation sequence. ActiveCampaign is among the very first to do this well.

While this function is rather brand-new, we’ve currently handled to increase the open rates of a few of our key email projects by up to 300%. One fast win that improved our overall email marketing performance by 10-15% was using ActiveCampaign’s open rate report to determine which days and hours our emails were getting the greatest open rates.

It’s an easy tweak, but it worked. When we initially launched Leadformly, we invested days trying to build a system for determining the time between learning about Leadformly and becoming a paid user. We hacked something together with Zapier, Google Analytics & Google Sheets, but it was far from advanced.

Active Campaign Email Marketing Giveaway No Survey

Active Campaign Email Marketing Giveaway No Survey

This Chicago-based automation tool is assisting their 90,000 consumers send out less emails while, at the same time, achieving much better outcomes. Boasting many functions and integrations, as well as fast and friendly support, they do sound like a powerhouse newsletter marketing tool. We’ll put ActiveCampaign under the microscopic lense to see if they determine up to their strong claims.

The entry-level strategy starts at $9 monthly (for as much as 500 subscribers), or, if you desire to access professional functions such as the inbuilt CRM and lead scoring, the Plus strategy starts at $49 monthly. Among their essential features is automations. Not only does it allow autoresponders, based upon myriad conditions, but it also permits automation of your contacts and list management, in addition to automations within its CRM system (referred to as ‘Offers’).

In addition to that, they have the website messages feature. Using it you can send out targeted messages directly to your website visitors. And, while in the beginning glance pages such as the Dashboard can appear a little hectic and overly made complex, it’s not difficult to understand how helpful it is to have all your info in one location.

Active Campaign Email Marketing Giveaway No Survey

ActiveCampaign Review – The Pros & Cons of the Newsletter Tool 2016-05-10 https://img.youtube.com/vi/yZSYPcpc9v0/hqdefault.jpg Among the very best marketing automations out there. Not only incredibly powerful but likewise simple to use. Offers reporting on all locations such as click-maps, geo-tracking and page gos to. Purchase tracking is available on higher prepare for Shopify, BigCommerce and WooCommerce.

If you are originating from a different email marketing software application, ActiveCampaign provides to do the account migration for free. Active Campaign Email Marketing Giveaway No Survey. This might only be thought about a con if you want a quick and easy e-mail option. There are simpler newsletter services out there, so you may want to look in other places if this is all you require.

ActiveCampaign’s integrated CRM flawlessly connect to all your e-mail marketing information, enabling sales teams to act quickly. Features like lead scoring and social data can likewise help to simplify your sales follow-up processes. Apart from sending emails, ActiveCampaign also enables you to send SMS, individualized ‘Site Messages’ to site visitors, and even handle how Facebook advertisements are displayed to contacts.

Active Campaign Email Marketing Giveaway No Survey

ActiveCampaign is an advanced tool, and getting familiarized with it takes a lot more work than other tools. Not to mention the routine maintenance you’ll require to establish, screen and enhance projects. If you just wish to set up fundamental e-mail sequences (for example, a welcome campaign), we ‘d advise more budget-friendly choices like MailerLite or Benchmark, which are far simpler to utilize.

Regrettably, there’s no free plan, and with a trial period of just 14 days, they don’t give you much time to evaluate whether it’s ideal for you. It’s really difficult to fault ActiveCampaign, not just do they provide practically everything you require within a newsletter marketing tool, but they do it really well.

One area that is a little lacking is the newsletter editor, not providing an experience as slick as other tools out there, with a couple of niggling features that might be done better (like the revision history). The assistance is as promoted: friendly, useful and quick. Email and chat support are excellent, with an individual feel to the interactions.

Active Campaign Email Marketing Giveaway No Survey

With their ‘Plus’ prepare you even get access to one-on-one training and useful webinars, which is a great addition. ActiveCampaign truly are among the finest options you might make if you’re looking for an all-in-one newsletter marketing tool. Their automation is the real deal, and makes other tool’s versions of this pale in contrast.

If, on the other hand, you’re just searching for a simple method to blast out newsletters, a service like GetResponse or MailerLite might be a bit easier to get your head around. is one of the most budget friendly solutions, in truth, their free strategy is really generous. Their method to email marketing style is admirable, providing well modern-looking templates.

is a powerful alternative to ActiveCampaign with loads of pro alternatives (e.g. a webinar tool) and great automations. Unlike ActiveCampaign, they offer their platform in more than 20 languages, and their design and testing tools are top notch.: this French supplier is one of the cheapest you’ll discover. Their registration forms are pretty flexible and enable intriguing personalizations.

Active Campaign Email Marketing Giveaway No Survey

Please log in once again. The login page will open in a new tab. After logging in you can close it and return to this page.

Disclosure: We often utilize affiliate links which implies that, at zero cost to you, we may earn a commission if you buy something through our links. When we performed our research study on the best e-mail marketing & automation platforms, we invest hundreds of hours evaluatingd 100+ different platforms; ActiveCampaign came out # 1. Back in 2016, we decided to move all of our endeavors onto ActiveCampaign (away from GetResponse, who we were failing to keep up with our requirements). Back then, ActiveCampaign were the underdog.

Unlike many evaluations you’ll read of ActiveCampaign, which regurgitate truths and figures from the ActiveCampaign site, this evaluation is a bit various. Here I’ll show you how we utilize ActiveCampaign with 20+ use cases, so you can see on your own how the platform looks, what its limitations are, and how it might assist your business transform more leads into consumers.

Active Campaign Email Marketing Giveaway No Survey

Active Campaign Email Marketing  Giveaway No SurveyActive Campaign Email Marketing Giveaway No Survey

As this page doesn’t consist of excessive information about the ActiveCampaign platform itself, you can see more of that here. Active Campaign Email Marketing Giveaway No Survey. The post is divided into six sections– feel complimentary to click the link to get to them:– This area includes how to use offer pipelines and lead scoring in ActiveCampaign to put your leads into various ‘buckets’.

Email marketing hacks to increase your open & click-through rates.– How our client success team uses ActiveCampaign to gather Net Promoter Rating (NPS) data, check-in with customers, and guarantee client accounts are healthy.– See how we have actually explore automating aspects of our recruitment process, employee onboarding & accounting utilizing ActiveCampaign.

It wasn’t due to lack of attempting– We had actually tried Pipedrive, Salesforce, Zoho and a number of others. However they all required so much manual effort to keep them as much as date. After getting my ass kicked by a buddy for not having a CRM system, I turned to my Twitter followers to recommend which CRM to utilize.

Active Campaign Email Marketing Giveaway No Survey

Active Campaign Email Marketing  Giveaway No SurveyActive Campaign Email Marketing Giveaway No Survey

CRMs and Endeavor Harbour just didn’t appear to mix. Then, a couple of months later on, I came across ActiveCampaign while investigating marketing automation vendors. I signed up for a trial and saw that ActiveCampaign also had an integrated CRM, but with a difference. Unlike other CRMs we had attempted, ActiveCampaign’s CRM might be practically completely automated using guidelines and workflows… now we’re talking.

Considering that then, we have actually moved all 8 of our endeavors over to their service. Here are a few of the ways we’re utilizing it. One of my preferred things about ActiveCampaign is their offer pipelines. If you recognize with nimble or have actually used ‘kanban boards’ in the past, these will be familiar (Active Campaign Email Marketing Giveaway No Survey).

Building an offer pipeline in ActiveCampaign forces you to break your entire sales cycle into a series of steps. Instead of seeing sales a messy and unpredictable beast, you can begin to imagine the phases that your offers should go through in order to reach conclusion. For Leadformly (the software we produced for constructing conversion-optimised lead capture forms), we break our sales funnel into 5 stages– from cold cause paying users.

Active Campaign Email Marketing Giveaway No Survey

After all, if you serve enterprise and little organisation customers, these offers will most likely vary a lot that any report typically deal size or typical time to close will be manipulated. Fortunately, ActiveCampaign permits you to construct as many deal pipelines as you like, so you can simply construct different pipelines for your different audience sectors.

This makes it simple to quickly view all of our leads in each classification and to compare reports. Rumour has it that Salesforce.com had a rule where if a sales representative ended the day with any of their leads not having actually a task assigned to them, that sales representative would be fired.

In ActiveCampaign, you can quickly see if any leads do not have a task assigned to them (Active Campaign Email Marketing Giveaway No Survey). While Salesforce’s method may be a bit severe (and illegal in some nations), you can still train your sales group to guarantee that every lead always has a task designated. Have several salesmen? ActiveCampaign makes auto-assigning offers to different sales individuals easy.

Active Campaign Email Marketing Giveaway No Survey

Active Campaign Email Marketing  Giveaway No SurveyActive Campaign Email Marketing Giveaway No Survey

geographic place or lead type.Lead scoring is one of those functions that can make or break your entire sales process (Active Campaign Email Marketing Giveaway No Survey). When it’s established properly, it produces clarity around which leads your individuals must focus on and how excellent a job your marketing group is doing at supporting cold leads into warm leads.

We likewise utilize it to determine the health of existing consumers. Cold lead (has a lead rating below 7 points) MQL (has a lead score in between 7-14 points)– We apply points when people sign up for our webinars, check out essential pages on our website, and engage with our emails. The function of this is to separate engaged leads from unengaged leads.

As soon as we understand all 4 of these criteria and they have actually above our agreed limits, the lead is thought about sales qualified. Establishing lead scoring in ActiveCampaign is very easy and makes it a lot easier to set clear KPIs for marketing and sales. You can also recognize whether the % of leads that you’re transforming into marketing-qualified or sales-qualified leads is increasing or reducing, and much more.

Active Campaign Email Marketing Giveaway No Survey

In reality, it’s so user-friendly that practically everybody in our company has actually constructed an automation sequence in ActiveCampaign with practically no training. If you’re new to ActiveCampaign’s marketing automation builder, it appears like this: Here are a few of the methods we’re utilizing marketing automation to systemise our lead nurturing and marketing projects. Active Campaign Email Marketing Giveaway No Survey.

We’ve considering that discovered it more workable to break lead nurturing into a short 2-4 week sequence and then a long-term nurturing sequence that leads are included to when they complete the short-term sequence. The short-term nurturing sequences are primarily academic in nature, making leads familiar with relevant blog site posts, webinars, interviews and other resources we have actually created that help them establish their understanding while placing our ventures as authorities – Active Campaign Email Marketing Giveaway No Survey.

The long-term nurturing sequences are more about examining in with leads after specific periods (e.g. 3 months, 6 months, 12 months), or when a particular behaviour indicates they might be considering our service again (e.g. if they visit our site). It’s worth keeping in mind here that the goal of these nurturing sequences is not to transform leads into sales, however instead to transform leads into marketing certified leads and then sales certified leads based upon our lead scoring system.

Active Campaign Email Marketing Giveaway No Survey

Active Campaign Email Marketing  Giveaway No SurveyActive Campaign Email Marketing Giveaway No Survey

In 2016, ActiveCampaign announced a function that I had actually been awaiting considering that 2014– e-mail automation split testing. While email split testing is nothing new, really few marketing automation tools allow you to divide test emails that are a part of an automation sequence. ActiveCampaign is amongst the very first to do this well.

While this feature is rather new, we have actually already handled to increase the open rates of some of our key email campaigns by as much as 300%. One fast win that increased our total e-mail marketing performance by 10-15% was using ActiveCampaign’s open rate report to identify which days and hours our e-mails were getting the greatest open rates.

It’s a basic tweak, but it worked. When we first introduced Leadformly, we spent days trying to build a system for determining the time between discovering Leadformly and ending up being a paid user. We hacked something together with Zapier, Google Analytics & Google Sheets, however it was far from advanced.